Carrefour Transforms Black Friday into a Month-Long Extravaganza Across Kenya and Uganda
The highly anticipated Black Friday shopping extravaganza takes a revolutionary turn in East Africa this year as Carrefour, under the ownership of Majid Al Futtaim, introduces EPIC Carrefour Friday in Kenya and Black November in Uganda. Departing from the conventional one-day shopping spree, Carrefour is set to captivate shoppers across both nations with a month-long celebration of unparalleled deals and discounts.
In a bold move, Carrefour is not merely extending the Black Friday shopping period; it is orchestrating a complete reinvention of the annual retail event. Throughout the entire month of November, Carrefour aims to dazzle shoppers with an extensive array of festive deals and discounts, spanning all its stores in Kenya. This innovative approach is poised to redefine the traditional Black Friday experience and cater to a diverse range of consumer needs.
The spotlight during EPIC Carrefour Friday and Black November will shine on an impressive array of products. From cutting-edge electronics and home appliances to self-care essentials and food products, Carrefour is gearing up to serve the needs and desires of every customer. The timing is strategic, providing shoppers with an early opportunity to kickstart their festive preparations and usher in the holiday season with savings and style.
Christophe Orcet, the Regional Director of Carrefour — East Africa at Majid Al Futtaim Retail, expressed his enthusiasm about the campaign, stating, “At Carrefour, our focus has always been on enhancing the shopping experience for our customers. These [promotions] are the embodiment of this goal. We’re not just extending deals; we’re elevating the entire shopping journey throughout November. Our commitment to creating great moments every day is what drives us, and we are excited to offer experiences that are memorable, accessible, and affordable.”
By extending the Black Friday concept into a month-long celebration, Carrefour is not only reshaping the retail landscape in East Africa but also providing a unique and extended opportunity for consumers to make the most of their shopping experience. With an emphasis on diverse themes, attractive deals, and enhanced loyalty benefits, EPIC Carrefour Friday and Black November are poised to leave an indelible mark on the region’s retail calendar, setting a new standard for festive shopping extravaganzas.
The grand affair doesn’t conclude with attractive deals alone; customers can also revel in doubling their savings and loyalty points with MyCLUB, adding an extra layer of value to the month-long shopping celebration. Carrefour’s commitment to creating memorable, accessible, and affordable experiences is evident in every aspect of EPIC Carrefour Friday and Black November, making this month-long celebration a truly unforgettable experience for shoppers in Kenya and Uganda. As the countdown to Black Friday takes an unprecedented turn, Carrefour is not just redefining the shopping calendar; it’s transforming the way East Africa celebrates the joy of festive shopping.